Comments on: How To Use Micro-Segmentation Marketing Effectively In Marketing Automation https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/ Full-Stack Customer Engagement and Retention Platform Thu, 03 Aug 2023 09:15:39 +0000 hourly 1 https://wordpress.org/?v=6.4.3 By: 50+ Marketing Experts Reveal Their Best Customer Engagement Strategy To Fight The COVID19 Impact https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-163 Wed, 27 May 2020 12:23:30 +0000 https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-163 […] your communication to consumers more relevant and drive stronger actions. This could be creating micro-segments that you hadn’t previously thought about or stronger up-sell and cross-sell strategies across […]

]]>
By: Mark Tangney https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-157 Fri, 29 Nov 2019 22:13:16 +0000 https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-157 I’m very keen to combine micro-segmentation with self managing ways of working across industries, Im working in financial services now, but have been across a few now at a portfolio management level.

Spotify have stopped isolated prioritisation of work now and the world is learning that this is a good idea but being able to do it without the left hand seeing what the right hand doing is fallacy. In Australia I’m seeing self managing attempted even in mining companies, which seems quite confused for primary industry. I think these ways of working have greatest value, perhaps are only of value, when combined with micro-segmentation so that the most value creating approach is done most efficiently, we now have the technology to do it.

Any tips on where to gain best credibility with my understanding of micro-segmentation? I have a degree – with a marketing major. Its not enough. I need a specialised qual and one that is promoted. I’m expecting micromarketing to come as a second wave after the Agile craze, to take advantage of it.

]]>
By: August https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-131 Wed, 31 Oct 2018 08:12:24 +0000 https://webengage.com/blog/how-to-use-micro-segmentation-in-marketing-automation/#comment-131 Bright idea! Thanks for an additional knowledge. This is the article with sense and will not waste your time. I’ll share it with my friends that was using ActiveTrail too! Thanks!

]]>