Episode 19
Shubham Srivastava
What happens when an experienced tech leader takes charge of a legacy consumer durable brand’s digital makeover? Expect resistance from existing team members, unconventional hiring, and a total overhaul of internal and external systems. But that’s not all! Discover how they empower their teams to leverage data for an unparalleled customer experience and retention strategy.
Digital Metamorphosis: The Eureka Forbes Story
26 Jul 2023 | 1 hr 10 mins Podcast
Full video Podcast
Summary
Ankur Gattani, VP – Growth & Marketing at WebEngage, sits down with Shubham Srivastava, Chief Product and Technology Officer at Eureka Forbes, in the 19th episode of “The State of Retention Marketing” podcast. Discover how Eureka Forbes embraces Agile Microservices and Big Data Platforms to drive digital transformation. They prioritize customer experience, data-driven decisions, and strategic alignment overcoming challenges. Empowering digital leaders, they unleash the power of data for business success. Stay tuned for an exciting journey towards a future-ready customer experience and retention model.
About the Guest
Shubham Srivastava, the Chief Product & Technology Officer at Eureka Forbes, is a technology leader passionate about building high-growth businesses. With a background in consumer tech and media, he brings extensive industry experience to his role. Shubham's current focus is on developing India's next-generation health tech platform, leveraging technology to drive growth, enhance brand equity, and deliver exceptional customer experiences.
Shubham Srivastava
Chief Product & Technology Officer at Eureka Forbes